The non-alcoholic Apple Thief Pink Lady Cider is an example of Australia’s growing craft cider scene – and its increasing incursions into the world of alcohol-free brews.
Based in Batlow, New South Wales, The Apple Thief has earned a reputation for showcasing locally sourced apples in their products. They’re all about delivering authentic, fruit-forward ciders that celebrate the natural flavours of Batlow’s famed apples (well, they say famed. I’ll take their word for it.)

Apparently, The Apple Thief takes its name from the legend of the elusive felon of the same name who once roamed the region’s orchards.
But does the drink steal a march on your expectations, or disappear from your memory like a thief in the night?
Let’s find out.
Appearance
The Apple Thief Pink Lady Cider pours a delicate, pale blush. Yes, it looks a lot like the eponymous apples, so that’s got to be a good thing. It’s quite a subtle colour, but that’s makes it seem more natural than some of the more… fluorescent colours you can get with mass market ciders. Hold it up to the light and you start seeing tones of gold on the edges. Again, this makes one feel its an elegant cider rather than a brash, shout-it-from-the-rooftops type of drop.
The effervescence is quite fine, but it is steady.
Aroma
On the nose the cider presents a blend of fresh apple and more delicate floral notes. It’s crisp, sweet and slightly tart. Mostly, it smells fresh. Subtle undertones of citrus and pear add complexity. You may also get a shade or two of honey and a touch of earthiness. Some may find the fragrance a little too subtle compared to the more intense aromatic profiles of traditional fermented ciders, but I find it very pleasant indeed.
Taste
The natural sweetness of Pink Lady apples takes centre stage, giving a fruit-forward experience. The initial sip is all about the crisp apple flavour, with just enough tartness to keep the sweetness in check.
Secondary flavours of pear, lemon zest, and a hint of stone fruit emerge as the cider develops on the palate. The sweetness is natural and well-rounded, avoiding the cloying quality that can plague some non-alcoholic options. However, those accustomed to drier ciders might find it a touch sweet, as it leans more towards the fruit-driven side.
Mouthfeel
This cider’s mouthfeel is light, crisp and pleasantly effervescent. The fine carbonation provides a refreshing lift, and the texture is smooth and consistent, with a slight viscosity. This balance between lightness and body ensures that the cider feels substantial without being heavy. Overall, the mouthfeel complements the flavour profile, making for a well-rounded and enjoyable drinking experience.
Finish
When it comes to the finish of The Apple Thief Pink Lady Cider the key word is probably refreshing. The natural acidity of the apple lingers, leaving a subtle tartness and a hint of pear. While the finish could perhaps benefit from a bit more length, its simplicity is well-suited to its non-alcoholic nature, and makes it extremely quaffable.
Pairing Suggestions
The Apple Thief Pink Lady Cider would be an excellent match for lighter fare, such as grilled chicken, fish tacos or fresh salads. For cheese pairings, consider soft, creamy options like brie or camembert. At a push you could also go with hard cheeses, such as aged cheddar or gouda, as the cider’s acidity would cut through the richness.
On the dessert side, any crumble, panna cotta or fresh fruit tart would be a goer.
Overall Impressions of Apple Thief Pink Lady Cider
Given that the Pink Lady is not one of my favourite apples to eat, I can deny that I wasn’t expecting that much from this cider. But I was very pleasantly surprised. It’s balanced and crisp, has a good depth of flavour to it, but crucially manages to avoid an over-sweet sensation. The focus on pure, natural fruit flavour has, I reckon, definitely paid off.